Just purchased and i cant get the second hand to move. the hour and minute hands work. could the battery be dead right out of the box?

You should change the battery, it is the cheapest thing to try. The batteries can be very old before they are installed and could have been in the watch a long time before you got it.

Can't be much help on this one, but if the watch is malfunctioning after you took it for a battery change, then why not take it back and demand that they put it right?

The watch has a problem in the timing module and the second hand won't move (a cog wheel issue) this is clearly a manufacture defect that can not be remedied and should be returned since it is under warranty.

The crown has 3 positions.

Normal screwed down.
First pull out position.
Second pull out position.

Setting the Time:
Pull out the crown to position 3.
Rotate the crown to set the exact time.
Ensure that you are in the daytime12 hour segment by allowing the hands to pass 12 o'clock and notice if the date moved on or not.
If the date changed, then you will need to advance at least 2 hours before moving on to set the date.
If you do not need to change the date, return the crown to position 1.


Setting the Date:
DO NOT DO THIS IF THE WATCH IS BETWEEN 8pm & 2am
Pull crown to position 2.
Rotate the crown clockwise to set to the correct date.
Return the crown to position 1.


Setting the Alarm [12 hour]
Pull the crown to position 2.
Rotate the crown anti clockwise to move the alarm hand to the desired time.
Return the crown to position 1.
To activate the alarm, press the 8 o'clock button. You will hear 2 beeps.
To deactivate the alarm, press the 8 o'clock button. You will hear 1 beep.
NB If the alarm is not cancelled while it sounds the first time, it will repeat again in 2 minutes time. The alarm sound last for 15 seconds. If the alarm time coincides with 1 beep of the countdown, the alarm function will be cancelled.


Battery EOL [End Of Life]
The Swiss ISA 8270 movement uses a 395 cell and will signify a low power state by advancing the small seconds hand 4 steps every 4 seconds.


Setting the Countdown
You can specify a countdown of between 1 and 10 minutes.
Press the 4 o'clock button to enter setting mode. You will hear 1 beep.
Press the 4 o'clock button to move the central timing hand successively to the desired countdown time.
Wait 3 seconds for the watch to automatically exit the setting mode.
You can change the duration of the countdown [except in the last minute] at any time.
e.g. If the countdown is set to 10minutes, and you now want to change the countdown to 9 minutes, press the 4 o'clock button. The hours/seconds counter sub-dial will perform one complete turn and then stop at 60, before continuing.


Activating the Countdown:
Press the 2 o'clock button to start the countdown. You will hear 2 beeps.
The hours/seconds counter sub-dial will perform one complete turn and then stop at 60, before continuing.
When the countdown begins, the hour/seconds counter sub-dial indicates the seconds with 1 step every 2 seconds, and the central timing hand indicates the minutes with 1 step being 2.4 seconds.


Countdown tone:
There are 2 beeps every minute.
in the last minute:
50 seconds=1 beep.
40 seconds=1 beep.
30 seconds=2 beeps.
20 seconds=2 beeps.
10 seconds and less=1 beep every second with zero being 1 second long beep. Timer function automatically starts.


Timer:
After countdown has finished the timer starts automatically.
The central timing hand indicates the minutes with 1 step every 12 seconds. The hour/minutes counter sub-dial indicates the hours up to a maximum of 96.
Press the 4 o'clock button to see the timer seconds [display lasts up to a minute].
Press the 4 o'clock button to see the timer hours.
The timer has a maximum time of 96 hours [4 days] after which the hour/seconds sub-dial counter will stay at 0 and the central timing hand will stay at 12.


Start/Stop Timer:
Press the 2 o'clock button to stop the timer. You will hear 1 beep.
Press the 2 o'clock button to resume the timer. You will hear 2 beeps.


Setting the Countdown & Timer:
Countdown reset:
Press the 2 o'clock button to stop the countdown. You will hear 1 beep.
Press the 4 o'clock button to reset.


Setting the Timer:
Press the 2 o'clock button to stop the timer. The hour/seconds counter sub-dial will show the elapsed hours and the central timing hand the elapsed minutes.
Press the 4 o'clock button to view the seconds elapsed on the hour/seconds counter sub-dial.
Press the 4 o'clock button to reset.


Resetting the Hands:
If the hands do not zero correctly, which might occur after a battery change or a violent shock, you can make adjustments by doing the following settings as long as the countdown is not in operation.
To correct the hour/seconds counter sub-dial, pull the crown out to position 2 and wait 1 second.
Press either the 2 or 4 o'clock button; the central timing hand will turn and stop [not necessarily at 12].
Press the 2 o'clock button to increment the hours/seconds counter sub-dial hand to position it at 60.
To correct the central timing hand, press the 4 o'clock button to increment the hand to the 12 position.
Return the crown to position 1.



If the battery had been replaced, the central timing hand defaults to the 10 minute position. If the battery had not been replaced, the central timing hand will return to the previously set position.

It could have 2 batteries! 1.5 volt for analog and lithium for digital! Take it to a reputable watch repair business and let them check! :-)

Good luck!

QUICKSTART - SET THE TIME
1. Push the bottom right hand button until the mode hand indicator points to TME.
2. Press and hold the upper left button for three
seconds. The hour and minute hand will retract to the 12
O’clock position.
3. Select the time zone on the digital display by pressing the
upper right button or the lower left button.
4. Pull the bottom right button out one click. The bottom part of
the digital display will start flashing. Press the
bottom left button to adjust for daylight saving time.
5. Press the upper right button. You will see the seconds
flashing on the lower half of the digital display. Press the lower
left button to reset the seconds to 00.
6. Press the upper right button. You will see the minutes
flashing. Press the lower left button to set the minutes to your
current time.
7. Press the upper right button. You will see the hours flashing.
Press the lower left button to set the hours to your current time.
8. Press the upper right button. You will see 12H or 24H
flashing. Press the lower left button to switch between 12 hour
and 24 hour.
9. Push the lower right button back in.


SET THE CALENDAR
1. Push the bottom right hand button until the mode hand
indicator points to CAL.
2. Press and hold the upper left button for three seconds. The
hour and minute hand will retract to the 12 O’clock position.
3. Select the time zone on the digital display by pressing the
upper right button or the lower left button.
4. Pull the bottom right button out one click. You will see the
month flashing on the digital display. Press the lower left button
to change the month.
5. Press the upper right button and the date will begin flashing.
Press the lower left button to change the date.
6. Press the upper right button. You will see the year flashing.
Press the lower left button to change the year.
7. Push the lower right button back in.


SET THE ALARMS
1. Push the bottom right hand button until the mode hand
indicator points to AL1, AL2 or AL3.
2. Press and hold the upper left button for three seconds. The
hour and minute hand will retract to the 12 O’clock position.
3. Select the time zone on the digital display by pressing the
upper right button or the lower left button.
4. Pull the lower right button out one click. You will see ON or
OF flashing on the digital display. Press the lower left button to
turn the alarm on or off.
5. Press the upper right button. You will see the hours flashing.
Press the lower left button to change the hour.
6. Press the upper right button. You will see the minutes
flashing. Press the lower left button to change the minutes.
7. Push the lower right button back in.


SET THE TIMEZONE
1. Setting the time zones allows you to add or remove cities on
the digital display or switch between daylight saving and
standard time. Begin by pressing the lower right button to move
the mode hand indicator to SET mode on the bottom dial.
2. If the hour or minute hands are obscuring the digital display,
press and hold the upper left button for three seconds. This will
cause the hour and minute hand to retract to the 12 O’clock
position.
3. Now pull the lower right button out one click. You will see the
digital display flashing. Press the upper left button to select
SET to display the city or OFF to not display the city. Press the
lower left button to turn summer time on or off. Summer time is
indicated on the lower part of the digital display. Daylight
savings time must be manually set for each city.
4. Pressing the upper right button will allow you to scroll
through all the cities. After setting, push the lower right button
back in.


USING THE TIMER
1. Press the lower right button to move the mode hand
indicator to TMR mode on the mode dial.
2. If the hour or minute hands are obscuring the digital display,
press and hold the upper left button for three seconds. This will
cause the hour and minute hand to retract to the 12 O’clock
position.
3. Pull the lower right button out one click. You will see the
minutes flashing in the digital display. Change the minutes by
pressing the lower left button. Once you have set the minutes
on the timer, push the lower right button back in.
4. Pressing the upper right button starts and stops the timer.
5. Press the lower left button when the timer is stopped to reset
the timer to its initial preset time.


USING THE CHRONOGRAPH
1. To use the chronograph press the lower right button to move
the mode indicator hand to CHR mode on the mode dial.
2. Press and hold the upper left button for three seconds. The
hour and minute hand will retract to the 12 O’clock position.
3 .To start or stop the chronograph press the upper right
button. If you press the lower left button it will display the split
time for 10 seconds.
4. When the chronograph is stopped press the lower left button
to reset back to zero.


SET THE TIME ZONE
1. Setting the time zones allows you to add or remove cities on
the digital display or switch between daylight saving and
standard time. Begin by pressing the lower right button to move
the mode indicator hand to SET mode on the bottom dial.
2. Press and hold the upper left button for three seconds. The
hour and minute hand will retract to the 12 O’clock position.
3. Pull the lower right button out one click. You will see the
digital display flashing. Press the upper left button to select
SET to display the city or OFF to not display the city. Press the
lower left button to turn summer time on or off. Summer time is
indicated on the lower part of the digital display. Daylight
savings time must be manually set for each city..
4. Pressing the upper right button will allow you to scroll
through all the cities. After setting, Push the lower right button
back in one click.

Hope this helps. =)

The manual explains it clearly From here http://www.citizenwatch.com/CUK/English/settingsresults.asp?caliber=e870

See: http://ftp.casio.co.jp/pub/world_manual/wat/en/qw4303.pdf
and go to the section "Adjusting the Home Position"

This is a "calibration" procedure to get the motor of the analog movement back to the home position of 12:00. This worked for me, after replacing the battery.

Note that in this procedure the hour hand does not move separately, but moves with the minute hand. So to get the hour hand to move, you have to let the minute hand spin a number of times until you get the hour hand up to twelve o'clock.

Same just happened to me, performthe following:

The analogue hands are not precisely synchronised with
the digital time?

1. Press the lower right button to move the mode indicator
hand to CHR.
2. Pull the lower right button out one click. The hour, minute
and UTC hands will retract towards the straight up 12 O’clock
position. You will see UTC on the top half of the digital display.
3. Press the upper right button to advance the hands to the
straight up 24-hour position. Use the lower left button to go in
reverse.
4. Press the upper left button. You will see HR on the top half
of the digital display. Press the upper right button to advance
the hour and 24-hour hand clockwise until they both point
straight up at the 24-hour position. Use the lower left button to
move the hand anti-clockwise.
5. Press the upper left button. You will see MIN on the top half
of the digital display. Press the upper right button to advance
the minute hand clockwise or the lower left button to move
anti-clockwise until it is pointing straight up at the 12 O’clock
position.
6. Push the lower right button back in one click.
The watch malfunctions in some way and the above
procedures do not work.
1. Press the lower right button until the mode indicator hand
points to TME.
2. Pull the lower right button out one click. Press the other
three buttons down simultaneously for three seconds and
release. You will see 8’s on the digital display.
3. Press the upper left button. You will see UTC on the top half
of the digital display. Press the upper right button to advance
the hands of the top dial to the straight up 24-hour position.
Use the lower left button to go in reverse.
4. Press the upper left button. You will see HR on the top half
of the digital display. Press the upper right button to advance
the hour and 24-hour hand clockwise until they both point
straight up at the 24-hour position. Use the lower left button to
move the hand anti-clockwise.
5. Press the upper left button. You will see MIN on the top half
of the digital display. Press the upper right button to advance
the minute hand clockwise or the lower left button to move
anti-clockwise until it is pointing straight up at the 12 O’clock
position.
6. Push the lower right button back in one click