Question about Hitachi 50V500 50 in. HD-Ready LCD Television

1 Answer

Hitachi has changed their policy

My TV now has the red splotches that many others have complained about. I noticed the issue a year ago and just dealt with it then I paid to have it cleaned and that didn't help. So I just spent an hour on the phone with Hitachi's customer relations department at the number 1-800-654-7013. I was told that unless I had a service call previously my issue was well past warranty as the T.V. was made in 2003. I told them that I got on the internet and saw numerous complaints regarding the same issue and asked why they did not have a recall and was told that to have a recall a certain percentage of products must be defective and that percentage was not reached with this model.

The first person I spoke with was well aware of the issue regarding the light engine and told me that his bosses bosses had told them that they were not covering any kind of warranty on the 50V500a regarding the red splotches any longer.

How do I proceed short of buying a new engine and paying for the install myself?

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  • Anonymous Jul 30, 2008

    I just called them and had the same experience. After escalating constantly to the next manager, I got one to say, "Provide proof of purchase and I will see what we can do". If they don't then the TV is on ebay the next day with no reserve.

  • warrenmonty7 Jul 31, 2008

    same problem except the entire screen is red, like a large red oval even after replacing the lamp.


1 Answer


I called the Hitachi customer relations department (THANK YOU VIVIAN) today with the red ghost spot issue...

After getting the run around by a few customer specialist (even one who tried to tell me time and time again that he was the only superior that I could speak with)... I just kept hanging up until I got a hold of different reps over and over...

I was told the exact same thing by all of them... "We no longer replace that part/issue, and havent done so for quite some time now, however, you can buy one, and best of luck".. BLAH, BLAH, BLAH...

To make a long story short... I stayed persistant and got a hold of one more rep who said the same exact thing to me as the others... Then I asked to speak to her superior, she said that would do no good... Then she put me on hold for ten minutes... And when she came back on... She had explained that they were very sorry and that Hitachi will be sending the new part to my certified Hitachi repair dealer in my area free of charge... Of course, I have to pay for the install...

IN ADDITION: I had previously had the repair shop come out and do a diagnostic on the television to confirm the issue... Which Hitachi did call them to confirm that they had done so and that this is what I needed... So be aware that one of the "certified" dealers must confirm your issue...


How do I know... The repair dealer today called me today to confirm that they were called by Hitachi and once the part comes in, they will come put and replace it...



Posted on Aug 08, 2008

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Sep 23, 2009 | Hitachi 50V500 50 in. HD-Ready LCD...

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Center of tv, red blurry

We had this same problem with our 60+ inch Hitachi. I actually came on this website to see what other people did about this. You have a defective light engine which is a known problem that Hitachi tv's have, but it can be fixed with a little effort from you, the consumer. There are several forums on here that relate to this problem, but I will tell you about my experience.

About 2 years after we bought our tv the red hue appeared in the very center of the screen. At first it wasn't really a problem because the only time you could really notice it was when the screen was pitch black, which wasn't very often... So as the next two years went by it got worse and worse. This summer (four years after we purchased the tv) it reached its peak.

Our bulb blew at the beginning of the summer so that made us think it was the source of the red hue. We ordered a new bulb and replaced the old one. The picture was even worse afterwards. Not only was the red hue covering almost the entire screen now, but a blue hue joined it. So the mix of colors on the screen distorted the picture so badly it looked like we were watching tv on an old, blurry screen. We play a lot of video games on our hitachi and even in 1080p format the picture was awful. While playing a video game, the middle of the screen would be so blurry and mixed with weird colors you couldn't even tell what you were doing.

We got to the point were it was unbearable to watch the screen so I looked on this website for tips and here is the process I went through.

I called Hitachi's Customer Relations Department (not customer service) at 800-654-7013. They asked me for the serial numbers on the tv and when I purchased the tv, etc. So have all that information handy when you make the call. I told them about the red hue that had developed and also the blue hue. I said that I researched the problem on the internet and I know that I have a bad light engine. That is when they got really defensive...

I told them that I know they know about the light engine problem with their tv's and that I want it fixed. They guy cocked an attitude and preceded to tell me that my television was five years old and that they usually can't do anything for a television that is that old unless I have had previous problems with the tv (which I haven't). He said, "We can not do anything for you especially since your tv is out of warranty." Then I said, "So I paid over $5000 for a tv that lasted me 4 years and you are telling me that is an acceptable lifetime for a tv of that quality and price?" The guy was speechless then. I told him that I wanted the name of a Hitachi repair center in my area. He gave me the number and told me to call back with their diagnosis.

I called the repair center and told them about the situation. They had obviously dealt with this problem before and told me their usual labor rates for light engine repairs, etc. The center I went through does not send technicians out to houses, they only look at tvs in their repair center so I scheduled to have the tv picked up and looked at (Which means I also had to pay a total delivery fee to/from my house of $75). After it was picked up, I called Hitachi back and told them that the technician had it and they could call the repair center on monday to talk to a technician. Hitachi will only send the part if the technician verifies it. I tried just telling them myself but they said they have to personally talk to the technician.

After the technician verified with Hitachi that it was the light engine, Hitachi sent them the part, FREE OF CHARGE! It is a $1200 part but Hitachi knows that it was designed incorrectly in the first place so if you call and give them a hard time about it they will get you the newly designed part for free. Since my tv is out of warranty I had to pay the labor fees for the repair center ($300) but the part was free. I had a total delivery + labor fee of $375. I have read that if your tv is still in warranty you will pay nothing.

Don't let their customer service representitives scare you away with their arguments. You are the consumer and they have to fix your tv no matter what. They will try lots of tricks and arguments to try and get out of paying for the part, but just stick to the process and Hitachi will pay for it. Also, once they know that you had the techinician look at it and it is the light engine they get a lot friendlier because there is no getting out of it then... haha.

It is a long process, but it is definitely worth it. My tv is finally being delivered to my house from the repair center this coming Wednesday morning, just in time for Thanksgiving! I haven't seen the picture yet, but I am told by others that the tv is just like new. If you have any other questions let me know.


Nov 21, 2008 | Hitachi 50V500 50 in. HD-Ready LCD...

1 Answer

Blue Haze in middle of screen vertical

There is no solution with Hitachi products.

If you have read many of the posts, you would have known not to buy Hitachi Telivisions or like me avoid all Hitachi products. There help line is not very useful, they just blow you off. I have never had a worse experience with other manufacturers. Take Onkyo for instance, they had a problem with a chip in their THX receiver and it was a year later ... I called their help line they located a repair store about 40 miles from where I live (in Texas that is not very long) and got my receiver fixed and this was 8 years ago.

Also use Consumer Reports to check the frequency of repair record for the product you are going to buy. In Plasma - Panasonic is a safe brand, in LCD's Sony or Samsung have good repair records.

Research the product before you buy it, avoid walking into a store have the salesperson direct you to a product. And then you save money if you order it online. Amazon online is very good.

Nov 10, 2008 | Hitachi 50V500 50 in. HD-Ready LCD...

6 Answers

Hitachi Class Action Lawsuit

I have a Hitachi 50V710 with a yellow-greenish spot in the center of the screen. It appeared there about a year ago. I have been putting off getting it repaired because money has been pretty tight. And they told me that my warranty has expired. They also said that it would cost over a thousand dollars to fix the problem. I purchased the 50" TV 09/09/04 for a total of $3336.88 what a rip-off. Now the whole screen has a green tint and the yellow-greenish circle in the center looks brighter. I wonder if it is even worth getting it fixed? What will go wrong with it next? Its a Lemon.
I really regret not buying the 52" sharp that was setting next the piece of **** that got suckered into buying. I know I learned one thing out of this,

Aug 13, 2008 | Hitachi 50V500 50 in. HD-Ready LCD...

1 Answer

No blue colors projected on screen

Only a few causes for this problem. "Splotches" are usually caused by dust in the light engine which can sometimes be blown out using compressed air. Pink picture is caused by either data or burnt lcd card. Procedure for data is: put tv to ch. 3 and turn power off. simultaneously press input and power on set for three seconds to access service menu. Be very careful not to change settings other than what needs changed. These adjustments are changed using directional arrows. Navigate to "memory init" then hold (r) arrow button for 5 seconds. You will know if it worked. Then exit and/or turn set off. Please let me know if this is successful as I have additional info you may need. Good luck, Russmann.

Jun 09, 2008 | Hitachi 50V500 50 in. HD-Ready LCD...

2 Answers

Color correction

You can try complaining to Hitachi, but they won't admit to a problem. A new light engine is necessary as this is what they describe as "a technical issue" with this type of TV.
It will cost upwards of $600.00. Good luck, the more complaints they get, the better. I would never recommend a Hitachi to a friend (or enemy) after the treatment I recieved from the customer service reps.

May 13, 2008 | Hitachi 50V500 50 in. HD-Ready LCD...

2 Answers

Just tried calling the 1800 number

It's really sad that Hitachi has resorted to not taking care of it's customer's anymore regarding the obvious light engine DEFECT! Several of us on fixya dealt with Hitachi's customer relations department, got a new light engine and our set is like brand new. I personally sent out over 80 suggestions related to this problem. I have to believe that they've stopped due to the number of us that have had problems and the $$ it's cost them...too bad! Make a product that last like they use to! This is our second Hitachi TV and it will be our last. They did send a new light engine and it fixed our set which looks great...for now. Having said that, there are too many other, reputable companies to go with that will take care of the customer long after the sale.

We just bought a 42" Samsung for our master bedroom and we were sure to get the 4 year extended warranty. In the past, we would have never considered getting the extended warranty because things lasted. Not anymore!

I'm certainly not one of the "conspiracy theory" types but one would have to wonder. Over the past 10 years, my husband and I have bought 2 Hitachi sets that cost around $8000 total. Do they now have a "short shelf live" so to speak to keep us buying a new set every 3-4 years?? I have a friend that has a 25" Sanyo that she bought at Kmart 10 years ago and it's still going strong. Makes you wonder...hummmm!

May 01, 2008 | Hitachi 50V500 50 in. HD-Ready LCD...

3 Answers


We have the Hitachi LCD rear projection 60V500A. My husband noticed the infamous "red cloud" about a month ago. After lots of research on the internet, we discoverd that it's a light engine problem. This appears to be pretty common with this TV after you've had it 2-3 years. The red cloud will get worse to the point you will not be able to watch the TV. After lots of negative blogs about this problem, I fully expected a fight with Hitachi about it but I have been very pleased with their response. I called the customer relations # 800-654-7013 (regular customer service will not give this # to you) and they gave me the name and number of two Hitachi certified dealers in our area. We had the tech come out yesterday and after taking a quick, one minute look at the set, he agreed that it was a light engine defect. I called the customer relations department and they said that once they were able to confirm this with the tech we used, they would contact us. Within a couple of hours, they called us and said that they were sending a brand new light engine directly to the repair shop and that they would cover the part. Should have it in 2 days.

Now here's the kicker. Our set is 3+ years old so they agreed to cover the part but not the install. Our repair guy said the install would be $385. I felt like I could have pressed the issue with Hitachi to pay the labor but I didn't. For us, to spend $385 on a $3600 TV (price when we bought it 3 years ago) is worth it. It's been a great TV and after 3 years, we've never even had to replace the bulb. The part runs around $1500 and again, Hitachi is picking up that expense. Very easy to settle.

I will tell you that before you officially have the problem looked at by someone they recommend, they will act like they've never heard of this problem. We found that once we had the tech out and called Hitachi customer relations (not customer service) and they were able to verify this through the technician, all of the sudden they were aware of the problem and we should have the part in 2 days. Our tech said that he could do the install at our home and not have to take the TV to the shop. Another great plus! I hope you have the same luck as we did:)

Nov 09, 2007 | Hitachi 50V500 50 in. HD-Ready LCD...

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Pink Screen

There is a service bulletin for this problem - you need to reintialize the memory settings in the service menu - I have a pdf file showing how to do this.

Sep 09, 2007 | Hitachi 50V500 50 in. HD-Ready LCD...

1 Answer

TV Problem

It is a failure in the light engine itself. You will need to have it replaced. Here is a link to that rather costly part.

Apr 05, 2007 | Hitachi 50V500 50 in. HD-Ready LCD...

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