You have to take the camera out of silent mode for the flash to work. It is a very annoying inconvenience. Then if you put it in silent mode, the flash won't work. And trying to find a phone number so you can call and speak to an English speaking fujifilm rep is about as easy as finding a cure for cancer. This is definitely my last fujifilm product.
Hi,
To activate or choose a flash mode, press the flash (right selector) button. --(See attached image)
For more details regarding the various flash modes, see the below image:
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Hope this solves your problem. Thanks for using FixYa.
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