Question about HP Officejet 5610 All-In-One InkJet Printer
It's hard to get big box stores to buy advertising in small local publications. I presume that this is a yearbook or a local paper. The best way to do this is to go to the store and ask to speak to the manager.
You need to present your case as a benefit to the store not a request for donation to your school activity. The best case would be that the kids in your school purchase or influence the purchasing of almost all the electronics for that that age group. It would be prudent for the manager to advertise in your publication because he would be not only reaching his target audience now, but also the ones who will be buying his products for years to come. Everyone knows its best if you can get to your customers early and build a loyalty to your brand.
Posted on Jun 26, 2008
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