Question about Hitachi 50V720 Television

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50V720 w/pink hue over entire screen

I have a Hitachi 50V720 that now has a pink hue over the entire screen.
I called Hitachi and they said it would require a service call. Luckily, I have an extended warranty until January of '09. I'm thinking that will have paid for itself over and over again since this tv is very unreliable. Any ideas as to what the problem is?

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The light engine will need to be replaced. Without a warranty the part is very costly. You are lucky...

Posted on Nov 30, 2007


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You have a defective light engine. We just went through this and here's what you need to do...there is hope. Call Hitachi's customer realtions department at 800-654-7013 and tell them what the set is doing and that you have a defective light engine. Now, they will initially act like they've never heard of this but they have. They will however give you the names of some certified dealers in your area to call. Once you call the dealer and a tech comes out and confirms that you have a bad light engine, takes less than 1 minute, call Hitachi's customer realtions department back at the number I listed above.

Once you call and tell Hitachi that you had a tech out, all of a sudden, they will acknowlege the problem and they will call the dealer you used to confirm it. Once they've confirmed that it is a bad light engine, Hitachi will send a BRAND NEW light engine directly to the dealer and the dealer will call you to come out and install. HITACHI WILL COVER THIS PART regardless if you're still under warranty or not.

Here's the kicker, if your not under warranty, Hitachi will cover the part, but you will have to pay for the install. Our install was $400 but worth is to us on a $3600 TV we've only had 3+ years.

DO NOT let any dealer or store tell you that you will have to pay for this part. Hitachi will cover the cost of the part (around $1500). Hitachi has not recalled this part (they should) but they are replacing it FOR FREE.

The 800 # I've listed above is directly to Hitachi's customer relations department. Please deal with them and not Hitachi customer service. Customer service will not help you at all.

Once our light engine was replaced, our TV is like BRAND NEW! GOOD LUCK:)

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