Question about Hitachi 50V500 50 in. HD-Ready LCD Television

2 Answers

Pink cloud covering most of the screen

I have a hitachi 50V500, that has started projecting a pink cloud over most of the screen. Could it be the bulb, or is it the light engine. Possibly something else?

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  • Anonymous Mar 15, 2009

    Identical to original posting. This occurred some time after a bulb change, and is worst with a blue screen (before the signal becomes active), so I'm pretty sure it's not the bulb. The TV is 5-6 years old.



2 Answers

Lets bombard Hitachi with the pink cloud issue and get them to replace the TV or Fix it. I've got the same issue and the repair technician told me to fight for it. He wouldn't even come out to look, he knew right away what the problem was. The Red and Green engines were shot and said to scrap the TV. I told him that I just bought the unit in 2004 for 5000.00 and he said I'll have to fight for it.

Posted on May 02, 2007


If the pink spot appears as mostly a circle in the middle if the screen then a light engine is needed. If it is an even coverage than possibly just a memory initilization needed by a technician.

Posted on Jan 21, 2007


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A reddish cloudy swirl sweeps across part of my screen.

IF you are seeing a red or pink large oval area in the middle of the screen, I can tell you what the problem is.

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Let me know if you need more information--please confirm you have the red or pink oval.


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How to reset the eeprom on a hitachi 50v500 tv to clear a pink screen

I have the Hitachi instructions for attempting this,

Understand---this model is prone to having a bad optical light engine--there are class action lawsuits in several states.

What happens is the heat from the lamp can damage the lens etc inside the engine. Usually there is a large red oval area in the middle of the screen.

Of all the ones I have done the reset on---it only cured the problem in a few of them. You can start out with a pink or red screen and after you do it you may see only the RED oval--if you do the engine is bad and currently is over 600 dollars wholesale--not counting major labor to replace it.

Let me know if you want the instructions and I will post them here.

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Your TV uses a matrix of liquid crystal segments that may have been damaged from impact or connection failure. The only remediation I know of is replacemnt of TV

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3 Answers

Pink Screen

You have the infamous "red cloud" as we call it and nothing you personally do will fix it. Here's what you need to do...we just went thgrough this about a month ago. Call Hitachi's customer RELATIONS department (not customer service) at 800-654-7013. Tell them what the TV is doing and that you believe you have a defective light engine. Now, they will initially act like they have not heard of this problem but they have. The will however give you the names of some certified dealers in your area to call. Once you have a tech out to confirm that you have a bad light engine (this will take the tech less than a minute once you turn the set on) call Hitachi's customer relations department back and tell them you have a bad light engine. All of a sudden, they will acknowlege the probelm exist and will Hitachi will call the dealer direct to confirm that's the problem.

Once they confirm the problem with the dealer you used directly, they will send out a brand new light engine and Hitachi will cover the cost.

Here's the kicker. If your TV is not still under warranty, ours was not, Hitachi will cover the part (cost around $1500) but you will have to pay for the install. Our install cost $400 but worth it to us on a $3600 TV that has been great up until the light engine issue. If you're still under warranty, Hitachi will cover the part and the install. DO NOT let any store or dealer tell you that you will have to pay for this part. Hitachi is replacing it with brand new light engines for just pay the install.

Please deal only with the Hitachi customer RELATIONS department at the number I've listed above. That is the direct number to Hitachi's customer relations department. Hitachi customer service will not help you at all!

Once our light engine was replaced, and the tech replaced it in our home and did not have to take the TV to the shop, our TV is like brand new again! Good Luck:)

Dec 31, 2007 | Hitachi 50V500 50 in. HD-Ready LCD...

7 Answers

Pink Screen

There is a service bulletin for this problem - you need to reintialize the memory settings in the service menu - I have a pdf file showing how to do this.

Sep 09, 2007 | Hitachi 50V500 50 in. HD-Ready LCD...

2 Answers

Um I JUST BOUGHT a 50v500 tv

Contact a parts dist. They may be able to provide you with information regarding this part

Sep 04, 2007 | Hitachi 50V500 50 in. HD-Ready LCD...

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