Tip & How-To about Computers & Internet

Wise words on website content

Websites come and websites go; it's a fact. It's also a fact that websites which have exceptional website content don't go very often. In order to win and retain business you need to be able to attract, keep and excite people's attention but for many that isn't always an achievable target. However without website content that can do this and do it quickly you are losing visitors and potential customers to your competition so if you can't create the website content that will achieve this and more you should consider getting someone who can.

Website content for visitors.

In bygone times keyword cramming your website content was the order of the day; it got you ranked high on search engines affording you plenty of hits to your website but in due course people realised that the visitors they were winning weren't actually taking advantage of the offers on site or clicking the affiliate links. Search engines also cottoned on pretty quickly to the art of keyword cramming and eventually devised a cunning plot that penalises you for the excessive use of keywords within your website content. This article uses a keyword density of just over 6% for the keywords 'website content' and that is just about right. You need to get the balance just right; not making readers obviously aware of the over existence of the term website content but including it often enough that it will get you brownie points with search engines.

Website content for search engines.

Search engines don't employ millions of people to trawl through the millions of websites and then judge how good the content is, instead they use robots or spiders that will crawl your website and measure the use of your keywords in order to ascertain the relevancy and usefulness of your website content. If they find it has too high a percentage they judge you to be a keyword crammer and you will be penalised. If it's too low they determine (rightly or wrongly) that your website content isn't relevant to potential visitors. Again you get penalised. You have to get the balance just right.

Website content that sells your product.

Your website visitors are your potential customers and they should be treated as such, but the average online shopper is very different in temperament to the high street shopper. They want to see useful content surrounding your products and they want to see it on a relevant topic. The latest and most common way to do this is through the use of a number of articles; these articles serve a couple of very useful purposes that we will discuss in a minute.

You should use website content that informs, excites and compels people to purchase your product and it should do so quickly. The average website visitor will give you 3 or 4 seconds before they decide whether to read on. If you can hook them within those few seconds then they become very strong leads; you know they are interested in what you have to say. That gives you the first sentence, possibly two to get your message across.

Don't forget that it can take up to four times as long to read off a computer screen as it can on paper so your website content should be restricted to a minimum of 300 words on a informative page to 1000 words on a page. Any less and you may struggle giving them anything useful but more than this and they'll stop reading. The optimum word count is between 500 and 700 words.

Articles that give value to your website content.

Used well a number of article pages on your site will serve as keyword specific website content pages and also to give your visitors even more information. If you have 50 keywords you want to use you could use 1 article for each keyword. This article would then act as a separate page of website content that will rank on the search engines for that one keyword. Each well written article that your visitors read will move them one step closer to purchasing your product so use them well.

A final word on website content.

The final thing to remember about website content is that it HAS to be unique. Copied or plagiarised website content will see you heavily penalised by the search engines and where a few dollars may have got you high up in the rankings with very well written website content, using stale copied website content will see you plummet to the bottom end of the search results.

www.webwisewords.com is the website of a professional freelance writer who specialises in writing exceptional quality, 100% original website content at more than reasonable rates. Having already written website content and online articles for thousands of sites www.webwisewords.com will give you a free quote and even throw a keyword density analysis and proofread of your existing website content into the bargain (just for requesting a quote!).

About the author:
www.webwisewords.comis the website of a professional freelance writer who specialises in writing exceptional quality, 100% original website content at more than reasonable rates. Having already written website content and online articles for thousands of sites www.webwisewords.comwill give you a free quote and even throw a keyword density analysis and proofread of your existing website content into the bargain (just for requesting a quote!).

Posted by on

Computers & Internet Logo

Related Topics:

Related Questions:

2 Answers

What is the Importance of Web Design in Website in the base of Singapore?


The importance of singapore web design in website is very important, well design website attractive to visitors. When your website is user friendly then the traffic on your website more increase. on the other hand Singapore is a developing country, here have huge opportunity in this sector
Singapore Web Design Development Company Singapore

Feb 28, 2016 | Computers & Internet

1 Answer

Need to enable cookies on google chrome


1. Click on the "Customize and control Google Chrome" icon in the top right corner of the Chrome browser window. It looks like three little parallel horizontal bars.
2. Select "Settings". The "Settings" window will open in a new tab.
3. Scroll to the bottom of the "Settings" window and click on "Show advanced settings..." More options will appear.
4. Under the "Privacy" heading, click on "Content settings". A "Content settings" window will open.
5. In the "Content settings" window, choose from among the options in the "Cookies" section. The first option, "Allow local data to be set (recommended)" enables cookies for all websites, and you won't get any error messages anymore from websites telling you that you need to enable cookies. However, this option protects your privacy the least. If you want to allow cookies from only some websites, click on "Manage exceptions".

Aug 31, 2014 | Computers & Internet

1 Answer

site is blocked


You\'ll find many products for blocking websites.

Some work for the general user who wants to block spammers
while others are for parents who want to block harmful content from their
children.

Both types of products vary in price and sometimes lead to
more headaches by blocking the content you do want to see.

Before you take that step, try these ideas for blocking
websites easily and for free.



Allow Internet Explorer to block websites by going to "Internet
Options" under "Tools."


Select the "Content" button and go to
"Content Advisor."

Enable Content Advisor by clicking the button and adding a
supervisor\'s password.


If you don\'t use a password, anyone can go into Internet
Explorer and unblock websites.

Content Advisor allows you to use settings in four areas:
ratings, approved sites, general and advanced.


Focus on "ratings" and "approved sites"
to block websites.








Adjust the slider under ratings for language, nudity,
and violence.


You have five choices that range from "None" to
"Explicit."

The ratings option only affects some pages with many
websites slipping under the radar.


Go to the next step to block specific websites from Content
Advisor.




Click on the "Approved Sites" tab to add a
website.


Click "Never" to block the website.

Select "OK."




Edit host files when using the Content Advisor isn\'t
enough.


Your host files stores information that includes files to
block. Click "Start" and "Run."

Type in the following to get to the host commands from
Windows XP: C:WindowsSystem32driversetchosts.




Scroll to the bottom of the notepad window where you
should find the line "127.0.0.1."


Push your enter key and type in the block command of
127.0.0.1 followed by the website.

For example, to block MySpace, you would type 127.0.0.1
myspace.com.




Add additional websites to block by adding one number to
the last number in the internal ip before the website address.

For example, the next one would be 127.0.02.

When you are finished, save the file and exit.







Apr 24, 2013 | Acer Aspire Computers & Internet

Not finding what you are looking for?

178 people viewed this tip

Ask a Question

Usually answered in minutes!

Top Computers & Internet Experts

Doctor PC
Doctor PC

Level 3 Expert

7733 Answers

kakima

Level 3 Expert

102366 Answers

David Payne
David Payne

Level 3 Expert

14161 Answers

Are you a Computer and Internet Expert? Answer questions, earn points and help others

Answer questions

Loading...